Our mission is to accelerate the digitization of store spaces

Trigo is a technology company that builds AI-powered infrastructure for retail stores. The world’s leading retailers use our system to provide frictionless shopping and automate operations.

The future is Trigo

We enable brick-and-mortar grocery retailers to integrate the efficiencies and insights of digital commerce into the physical world.

Using the data collected by our systems, retailers can delight consumers, reformulate operations, and remodel marketing by feeding new insights into their core capabilities.

Trigo-powered stores enable retailers to reduce costs, base business decisions on an unbiased view of what's happening in-store, improve customer experience, cultivate nimble logistics, and open up new pathways to profitable growth.

We are building for the long term and we’re led by a team of passionate professionals

Our leadership team

Michael Gabay

Co-Founder, Chief Executive Officer

Over 15 years of experience leading technology development groups, and managing dozens of cutting- edge, multidisciplinary research projects in the intelligence corps of the Israeli Defense Forces.

Daniel Gabay

Co-Founder, Chief Technology Officer

World-class researcher with many years of experience managing key scientific projects in the Israeli Defense Forces. Mastered the Talpiot program gaining various degrees in Math and Physics.

Hagai Finberg

Chief Delivery Officer

Former commander of IDF's special forces unit. In his career, he has excelled in leading cross-organizational teams that design and implement unique tech and operational solutions to Israel’s national security challenges. MBA from Kellogg University.

Jenya Beilin

Chief Operation Officer

Over 10 years of experience in the high-tech industry, working in various leadership positions at Kenshoo, Google, and Cyvera (acquired by Palo Alto Networks). Major in the IDF. BSc. in Electrical and Electronic Engineering

Nili Valer

Chief People Officer

With over 20 years of professional experience as an HR leader, Nili specializes in growing organizations to enterprise-sized companies. She began her career as an organizational consultant supporting numerous companies in this role through hands-on corporate growth services.

Yair Holtzer

VP Business Development

Over 10 years of experience in business development and partnerships in the retail ecosystem. Co-founder of Keeprz, a customer engagement platform for retailers (acquired by Conduit). Degrees in accounting, business administration, and law.

Erez Arbel

VP Product

Served in the intelligence corps of the Israeli Defense Forces as a leader of special projects. Extensive experience working at Cyvera (acquired by Palo Alto Networks). BSc in Industrial and Management Engineering

Raz Ofir

VP Finance

Nearly a decade of experience in roles overseeing financial operations, legal and compliance. Most recently served as the VP Finance of 83North, one of Israel’s top VCs, and has previously worked at PwC. Certified CPA and BA in accounting and business administration.

Trigo Team

Abu Yaniv

Software Engineer

Admon Ehud

Algorithm Researcher

Arbel Yael

Product Manager Team Leader

Asher Suf

Data Ops

Avivi Yotam

Software Engineer

Azuri Idan

Deep Learning Researcher

Band Ilan

Director of Operations

Bannit Daniel

Deep Learning Researcher

Banon Isaac

Director of Business Development

Behrensmeyer Gideon

Technical Writer

Ben Amram Omer

Software Engineering Team Leader

Ben Zvi Keren

Algorithm Researcher

Ben-Zvi Yuval

Talent Acquisition Partner

Benborhoum Batel

Product Manager

Betito Eli

DevOps Engineer

Binder Michal

Software Engineer

Binya Ronny

Data Ops

Blayer Inbar

Data Ops

Bodor Yoav

Software Engineer

Buhin Boris

QA Engineer

Cohen Shalom

Head of Corporate IT

Cohen Yishay

Operations Manager

Daniels Gabrielle

Content Writer

Darzi Lior

Technical Support Engineer - Tier 3

Dayan Yotam

Software Engineer

Dolev Shaked

Director of R&D

Efraim Lior

Head Of System

Elazar Dolev

Data Ops

Elkind Lior

Director of Hardware

Emesh Ido

Engineering Project Manager

Erlich Gilad

Algorithm Researcher

Faberman Kashani Rita

Director of R&D

Faur Miriele

DevOps Engineer

Fichman Omer

Data Ops

Fima Noy

QA Manager

Finkel Asaf

Data Ops

Fischer Nadav

Head of Platform

Fogel Yaniv

Tech Lead Algorithm Researcher

Gabzi Itzak Tzahi

Algorithm Researcher

Golan Izik

Tech Lead Deep Learning Architect

Golani Rotem

Operations Manager

Goldberger Ben

Algorithm Researcher

Gorodissky Hadar

Deep Learning Researcher

Gotlib Daniel

DevOps Engineer

Hazan Gali

Office Manager

Heletz Tal

Algorithm Team Leader

Hen Daniel

Project Manager

Henen Netta

Employee Experience Manager

Herrmann Benjamin

Software Engineer

Hollander Oren

Software Engineer

Horan Yonatan

Product Manager

Ifargan Simon

Software Engineer

Inbar Hechtlinger Gal

Chief of Staff

Keret Sivan

Director of Artificial Intelligence

Kur Erez

PLM infrastructure

Lapid Guy

Software Engineer

Lee Sela

Talent Acquisition Partner

Lev Elad

Software Engineer

Levi Aviv


Levi Moshe

QA Engineer

Levinger Lior

Technical Support Specialist

Levy Dor

Store Operations Manager

Libhaber Tal

QA Engineer

Liderman Shimi

Software Engineering Team Leader

Lippin Roni

Data Ops

Malka Ran

IT Support Specialist

Marcus Ido

Algorithm Team Leader

Miodovsky Omer

Project Manager

Mizrahi Dana

Software Engineer

Monza Sagi

Software Engineering Team Leader

Mordechai Maor

Data Ops

Mund Yuval

Software Engineer

Naftali Eran

DevOps Engineer

Netanel Heli

Product Manager EU

Nisan Moran

Software Engineer

Noy Halevi Maayan

Tech Lead Software Engineer

Pragier Gabi

Expert Algorithm Researcher

Prashker Gil

Data Ops

Puschinsky Alex

Tech Lead Software Engineer

Ravid Ohad

Software Architect

Rolls Noa


Saban Tomer

Head of Purchasing & Logistics

Sagee Yariv

Data Ops

Shadmi Doron

Hardware Supply Chain Manager

Shalem Eliran

Data Ops Team Leader

Shem-Tov Gal

Data Ops

Shiloh Jenny

Algorithm Researcher

Shohet Liat

Marketing Operations

Shor Ben

Software Engineer

Slassi Hedva

Software Engineer

Snapir Yuval

Director of R&D

Soudry Aviel

Data Ops

Steigman Noa

Data Ops

Svartz Ben

DevOps Team Leader

Taiber Ben

HR Operations

Tuil Eliakim

Store Operations Manager

Uzan Lior

Deep Learning Researcher

Vahaba Yogev

QA Engineer

Vismonsky Guy

NOC Team Leader

Wein Raphael

Account Manager

Weissler Tal

Software Engineer

White Rebecca

Store Operations Manager

Winter Itamar

Deep Learning Researcher

Yaron Rotem

NOC Engineer

Yehud Ariel

System Engineer

Zahavy Goni

Software Engineer

Zakuta Tal

Store Operations Manager

Zemah Omer

Store Operations Manager

Zicher Shachak

Chief Architect

Ziv Shay

Director of Marketing

Zohar Amit

Tech Lead Deep Learning Researcher

Zvirsh Koby

InfoSec Engineer

See rest of team

Security and compliance - a core principle

Our technology focuses on making the shopping experience 100 percent secure. We protect shoppers’ privacy and we’re fully compliant with data protection by design controls.

Extensive security

We are laser-focused on strengthening our infrastructure and backed by world-class security routines and professionals.
Security at Trigo

Privacy by design

Trigo has a cross-functional team to verify that current and future products and services are designed, developed and deployed with privacy by design controls.

Our offices are home to a diverse group of professionals in Israel, USA, Germany, UK and more


Trigo founded




Global offices


Capital raised